The StandardX, Melbourne will continue its commitment to culture and creativity through a collaboration with Agency Projects, celebrating First Nations Fashion.
From 21 October, a collection of works by Yarrenyty Atere Artists – an Aboriginal owned not-for-profit art centre located in the heart of Alice Springs – will be on display at the Fitzroy hotel, including a 2.5m screen-printed fabric installation which will take centre stage in the lobby. For a 2-week period, a curation of items will also be for sale in The Box – the hotel’s concept store - featuring a capsule of collaborative Standard x YAA screenprinted merchandise as well as hand-crafted homewares and table linens made in Mparntwe (Alice Springs).
As part of the collaboration, The StandardX, Melbourne will host a breakfast panel conversation on Wednesday, 22 October, to spotlight Indigenous voices and leading First Nations designers. Hosted by Australian media commentator and television show producer Leila Gurruwiwi, the panel lineup will include:
The collaboration aligns with the ganbu marra First Nations Fashion Runway on Monday, 20 October, further celebrating the strength and innovation of First Nations designers.
The ‘UNTOLD X The StandardX: First Nations Fashion as a Catalyst for Change’ panel discussion at StandardX, Melbourne will take place at 8:30 AM on Wednesday, 22 October. Tickets for the breakfast panel are complimentary but you must reserve your spot here.
Coffees will be available to those who wish to purchase from BistroX.
StandardX x YAA screen printed merchandise will retail from $67.50 in The Box.
High-Res imagery can be downloaded here.
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Notes to editors:
About Agency Projects:
\u200bAgency Projects is a not-for-profit organisation which delivers a range of activities in Australia and overseas including art and built environment commissions, forums, digital initiatives and other innovative projects that increase profile and create wealth generation for Aboriginal and Torres Strait Isalnder artists, curators and cultural leaders.
Instagram: @agencyprojects
Yarrenyty Arltere Artists (YAA):
\u200bYarrenyty Arltere Artists is about family and community. Is it about celebrating the innovation, creativity and diversity of Yarrenyty Arltere Town Camp artists. It is about having a localised art program that is open to all Yarrenyty Arltere Town Camp community members. It is about creating a safe and non judgemental environment in which people can work, access services, plan for the future. It is about working together to create a successful and healthy enterprise. An enterprise that is strong because of the people that work there, that is strong because of the social, emotional and cultural capital that is shared daily. This vibrant dynamic art centre located in the heart of Alice Springs in the Larapinta Valley Town Camp is all about the people that work there daily, their families, their community, their culture. It is about a great future in which the Yarrenyty Arltere Artists are directing for themselves!
Instagram: @yarrenyty__arltere
About The StandardX, Melbourne:
\u200b62 Rose St, Fitzroy VIC 3065
\u200bThe StandardX, Melbourne opened in Fitzroy in August 2024 and marks the Australian debut for global hotel group, Standard International. With two properties in Bangkok and Melbourne, The StandardX brand is The Standard Hotels’ younger-sister; an iteration of the hotel which caters for the practical, modern traveller – fully equipped and minimalist but staying true to The Standard’s DNA, known for igniting cultural shifts and providing unforgettable experiences.
The StandardX Melbourne offers 125 guestrooms across eight floors, all with king-sized beds and ensuites. Retail products can be purchased at The StandardX, Melbourne’s concept retail store, ‘The Box’. At present, the hotel’s rooftop, ‘The Roof’ is only accessible to hotel guests.
Website: www.standardx.com/melbourne
\u200bInstagram: @thestandardxmelbourne
\u200bFacebook: @standardxmelbourne
About The StandardX
\u200bThe StandardX brand distills The Standard’s brand down to its X-factor, an uncomplicated cool. The hotels embody a stripped-back aesthetic with simple rooms, a streamlined program and an energetic vibe, often located in emerging neighborhoods on the verge of transformation—where X marks the spot for what’s next. Enjoy World of Hyatt benefits with eligible stays at The StandardX hotels – discover more here.
About
\u200bHyatt Hotels Corporation Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company guided by its purpose – to care for people so they can be their best. As of June 30, 2025, the Company's portfolio included more than 1,450 hotels and all-inclusive properties in 80 countries across six continents. The Company's offering includes brands in the Luxury Portfolio, including Park Hyatt®, Alila®, Miraval®, Impression by Secrets, and The Unbound Collection by Hyatt®; the Lifestyle Portfolio, including Andaz®, Thompson Hotels®, The Standard®, Dream® Hotels, The StandardX, Breathless Resorts & Spas®, JdV by Hyatt®, Bunkhouse® Hotels, and Me and All Hotels; the Inclusive Collection, including Zoëtry® Wellness & Spa Resorts, Hyatt Ziva®, Hyatt Zilara®, Secrets® Resorts & Spas, Dreams® Resorts & Spas, Hyatt Vivid Hotels & Resorts, Sunscape® Resorts & Spas, Alua Hotels & Resorts®, and Bahia Principe Hotels & Resorts; the Classics Portfolio, including Grand Hyatt®, Hyatt Regency®, Destination by Hyatt®, Hyatt Centric®, Hyatt Vacation Club®, and Hyatt®; and the Essentials Portfolio, including Caption by Hyatt®, Unscripted by Hyatt, Hyatt Place®, Hyatt House®, Hyatt Studios, Hyatt Select, and UrCove. Subsidiaries of the Company operate the World of Hyatt® loyalty program, ALG Vacations®, Mr & Mrs Smith, Unlimited Vacation Club®, Amstar® DMC destination management services, and Trisept Solutions® technology services. For more information, please visit www.hyatt.com.
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For media enquiries, please contact:
\u200bJill Duponcel | Account Coordinator
\u200bE jill@reymond.com.au | M +61 431 038 043